Product Description

SunSlips Window Blind Slipcovers quickly and easily transform ordinary one (1) and two (2) inch horizontal window blinds into decorative soft window fashions. By allowing the client flexibility to choose material and functionality features, this product revitalizes homes, offices, rental properties, RVs, vacation homes, or cabins.

Rational behind product’s development

One (1) and two (2) inch horizontal window blinds have become household standards for U.S. consumers who refer to them as, “stark, dust/grime collectors, difficult to clean and expensive to replace”. We designed, patented and currently fabricate a slipcover that solves these issues and more.

Features that make product exceptional

SunSlips™ is a window blind slipcover that installs simply, manufactures basically, and is versatile with design styles. Functionality of the blind is not impeded, allowing for full use of the tilt wand and draw cords. Sheer fabrics provide soft light filtration. Designer fabrics allow for room darkening effects. The slipcover stacks beautifully into soft folds when the blind is drawn.

Market size

The United States market supports a window coverings industry with $15.53 billion in annual sales. Estimated total retail sales for hard window coverings were $3.75 billion with an expected annual growth rate of 5%.* Consider blinds sold in the last 10 to 15 years are for the most part still in use. The outlook for future sales remains strong. From this perspective, the sales potential for retro-fitted SunSlips™ Window Blind Slipcovers could span 15 to 25 years of previous and future sales. Factoring into the mix global distribution of SunSlips™ Window Blind Slipcovers could yield $15-billion or more in forecasted sales, over the lifetime of the patent, and even longer because of trademark protection

Existing products

The competition is stiff with the likes of Window Coverings and Home Furnishings giants. The edge is having a broad patent, unique product, first-to-market strategy and development of a strong brand identity. An exclusive licensing arrangement would seem highly desirable to the right licensor.

One of Window Blind Slipcovers biggest advantages is as a niche product positioned outside of the two recognized window fashion industry segments; namely, hard coverings and soft coverings. The hard covering segment is not interested in alternative products. The soft coverings segment is in the business of selling fabric. Window blind slipcovers require minimal fabric.

These two industry segments reveal a market gap pointing out an opportunity to provide alternatives to replacement of existing outdated, boring window blinds, which millions of consumers are not likely to replace. Window Blind Slipcovers also provide
VERSATILITY in the marketplace for design savvy consumers looking for something new and exciting in window fashions. Window Blind Slipcovers provide an excellent opportunity for creating a brand new industry thereby satisfying a consumer need for VERSATILITY not being addressed by the window coverings industry.

Retailers DO recognize their customers’ desire for something completely new and different and have expressed great interest in carrying Window Blind Slipcovers in their showrooms. We are exploring resources and opportunities to launch Window Blind Slipcovers into the marketplace and take it to its fullest potential!

Market drivers

What can SunSlips do for the Home Fashions Industry?

• Generate additional profits by offering retro-fitted slipcovers to consumers unlikely to replace existing horizontal blinds.
  
• Create new revenue streams.
  
• Provide consumers with seasonal and holiday design options generating multiple sales opportunities.
  
• Boost distribution opportunities to related industries, i.e. manufactured housing, recreational vehicles, contract accounts, etc.
  
• Provide opportunities for 'add on' sales to horizontal window blind purchases.
  
• Increase earnings by providing customers with unlimited design opportunities appealing to the consumers’ desire for versatility.
  
• Increase earnings by offering upgrades in fabric and embellishments.
  
• Provide an easily installable product requiring minimal learning curve without the expense of buying new blinds while offering fashion versatility.
  
• Offer broad marketplace appeal for upscale design centers, department store retailers, home improvement centers, specialty catalogs and e-commerce sites.

What can SunSlips™ do for the Consumer?

• Offer unlimited design versatility.
• Add extra value to existing window coverings.
  
• Allow for easy laundering or dry cleaning of the slipcover.
  
• Eliminate the annoyance and cleaning of dusty blinds.
  
• Contribute to better energy efficiency.
  
• Create seasonal, holiday or trendy new looks on a whim.
  
• Provide applications for home, office, rentals, dorms, vacation homes, cabins, R.V.s

Ideal target customers

SunSlips™ Window Blind Slipcovers can be positioned as a three tiered product line.

1. Custom made, designer fabrics, for the interior design industry.
2. Special order for the DIY home decorator.
3. Standardization for POS retailers.